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SYBO Games Premieres Subway Surfers Short-Form Series

SYBO Games launched a short-form animated series inspired by its Subway Surfers mobile game. The series is scripted by Brent Friedman and Francesca Marie Smith, and is produced by Sander Schwartz. It is available now on SYBO’s YouTube channel. Read more...
Samsonite, Van Gogh Museum Create Capsule Collection

Samsonite has teamed up with the Van Gogh Museum to create a capsule collection in tribute to the artist and his masterpiece Almond Blossom.
With Dutch artist Vincent van Gogh’s masterpiece Almond Blossom as an inspiration, Samsonite captures the blossom’s poetic beauty in an exclusive luggage and backpack collection. The collection reinterprets three of Samsonite’s lightweight ranges, adding the freshness of one of Vincent van Gogh’s world-renowned masterpieces. 
From suitcases to duffles to elegant backpacks for women, the Almond Blossom limited edition offers a travel solution for every fashion-forward contemporary woman.

LIMA, NPD Group Host Executive Breakfast Series on the Power of Kid Fans

The Licensing Industry Merchandisers’ Association (LIMA) and The NPD Group will host their Executive Breakfast Series: The Megapower of Kid Fans on Tuesday, June 12 in New York City. The event will discuss how today’s digital-savvy kids are upending the traditional model of content, and what it means for the licensing business. Read more...

World Rugby Appoints Canterbury 

World Rugby has announced the appointment of Canterbury to become the official sports apparel supplier of Rugby World Cup 2019 and World Rugby. 
The two-year deal encompasses Rugby World Cup 2019, the World Rugby U20 Championship, elite 15s and Sevens match officials and World Rugby technical official apparel.
Under the deal, brokered by World Rugby's master licensee IMG, Canterbury will develop unique co-branded technical sports apparel collections for Rugby World Cup 2019, with the first official licensed merchandise going on sale from September in Japan and by the end of the year for the rest of the world. 
The announcement extends Canterbury’s association with Rugby World Cup to three tournaments and builds on the successful partnership as the official apparel supplier to World Rugby's elite 15s and sevens match officials. 

Sesame Workshop, Uniqlo Partner for Kaws x Sesame Street Collection

Sesame Workshop partnered with Uniqlo for Kaws x Sesame Street UT. The collection features a unique take from contemporary artist Kaws on characters from the children’s TV series and will debut June 29. Read more...
Frida Kahlo Licensed Products

Art Ask Agency has announced two Frida Kahlo licensed products in a collaboration between the licensees Jan Constantine and Retro Peepers and the Frida Kahlo Corporation.
British designer Jan Constantine is known for her bold, distinct and original collection of home textiles and her work as a designer and manufacturer of a range of home interior products.
The licensed iconic Frida Kahlo cushion is intricately hand-embroidered and appliqued in wool by artisans, creating a stunning work of art for consumers’ sofas. The cushion is available now in two colours.
To coincide with the V&A’s much anticipated exhibition: Frida Kahlo – Making Her Self Up -, an on-line eyewear boutique, is launching a pair of officially licensed sunglasses based on those worn by the seminal Mexican artist.

LIMA Appoints New Members to Board of Directors

Last week, the Licensing Industry Merchandisers' Association (LIMA) announced the new members of its board of directors. Cindy Levitt, senior vice president of licensing at Hot Topic, BoxLunch, and Her Universe, was elected chairman of the board. Levitt succeeds Ciarán Coyle of Electrolux Global Marketing, who completed a two-year term. Read more... 

Poetic Brands Signs to Enid Blyton Programme

Enid Blyton Apparel Deal Is In The Bulldog Bag
Bulldog Licensing has announced that Poetic Brands has signed up for the Enid Blyton licensing programme. 
This deal adds to the considerable licensing activity surrounding the brand. A range of greetings cards from Danilo, based on the adult covers, is pulling in big sales, and puzzles from Gibsons are also proving popular. In addition, Smiffys produced World Book Day 2018 fancy dress featuring characters from The Famous Five, Malory Towers and The Twins at St Clare’s, whilst Lagoon will soon launch a card games range. Also, Widdop and Co. Ltd is on board for a range of products, including ceramics, glassware, kitchen accessories, camping kits, cushions, gardening items, and baking items.

Toy Collector Hall of Fame Becomes Pop Culture Hall of Fame

Formerly known as the Toy Collector Hall of Fame, the Pop Culture Hall of Fame presents awards in the collectible and entertainment world. So far the Hall has inducted notables such as Marc Mostman, Randy Falk, and Todd McFarlane, plus characters such as Deadpool, Transformers, and Wonder Woman. Read more...

Melbourne Stadiums, Disney Announce Marvel Stadium

Melbourne Stadiums Limited (MSL) has partnered with the Walt Disney Company Australia to announce the rebranding and renaming of Australia’s iconic Melbourne Docklands (previously Etihad) Stadium to Marvel Stadium.
The stadium is generally used for Australian rules football, association football, cricket and rugby; however, it is often also utilised for concerts (65,000-cap.), having recently played host to Ed Sheeran’s record-breaking world tour. Work commences on 1 September 2018, with a large Marvel store to be constructed within the stadium.
The MD of the Walt Disney Company Australia, Kylie Watson-Wheeler, comments: “Australian fans are amongst the most passionate in the world, and through our partnership with MSL we hope to bring people together and provide them with a unique opportunity to immerse themselves in the Marvel brand.
“Marvel is known for epic storytelling with heart, action, humour and relatability. MSL’s Docklands Stadium has told its own compelling stories over time, via a vast array of sport and entertainment. It’s why this partnership is such a great fit.

“For both lifelong Marvel fans or those establishing a connection with these incredible characters and stories for the first time, Marvel Stadium will offer a unique and exciting experience for all.”
The CEO of MSL, Michael Green, says about the partnership: “Marvel is a powerhouse in the entertainment industry and one of the most recognised brand names in the world. It is a brand dedicated to audience experiences, which firmly aligns with our vision to create incredible experiences for fans.
“Over 18 years, we have become the world’s busiest multi-purpose stadium. Now, we look forward to a new era of entertainment for the stadium where we will push the envelope and continue to deliver world-class events and fan engagement.

“This partnership will allow us to take the stadium atmosphere to the next level and create memorable experiences for a vast array of audiences and we look forward to delivering a truly game-changing experience.”

eOne to Open Peppa Pig World of Play Indoor Attractions

Entertainment One (eOne) and Merlin Entertainments (Merlin) will launch the first Peppa Pig World of Play attraction. The standalone, indoor attraction will bring eOne’s preschool TV property to life through a series of interactive play areas. Read more...

WildBrain to Launch First Co-Produced Series on YouTube

WildBrain signed an agreement with Brazil-based animation studio, Alopra, to co-produce season two of the YouTube comedy series Hydro and Fluid. The agreement marks the first co-production from WildBrain, and the studio will acquire a 50 percent stake in the first two seasons of Hydro and FluidRead more...
Sharper Image Continues Brand Reinvention

Following the recent acquisition of Vorndao Air by parent company ThreeSixty Group, a new line of Sharper Image heaters and fans will round-out new product offerings in 2019
The Sharper Image brand will launch new cutting-edge products under licenses with Conair Corporation, Allstar Products Group, Aerus L.L.C. and Mystic Apparel. Parent company ThreeSixty Group also recently completed its largest acquisition yet of Vornado Air, LLC, with plans to develop portable heaters and fans under the Sharper Image brand leveraging this leading manufacturer’s expertise. These partnerships will further expand the Sharper Image product offerings across different lifestyle categories, including beauty, home comfort, air purification and pet care, while continuing the brands mission to be the go-to source for smart, innovative tech goods that are accessible and affordable.
Why Companies with Intellectual Property Should Have a Standard Process for eDiscovery
By Brian Schrader, Esq., BIA

It’s no secret that companies that deal in intellectual property (IP) face frequent litigation, and in today’s digital world, that leads to an almost constant need to prepare and present relevant electronic data in response.
The process of preserving, collecting, filtering, reviewing and producing data is known as electronic discovery. Over the past few decades, eDiscovery has become a well-established industry, yet when the need arises for eDiscovery in response to litigation, many companies tend to reinvent the wheel each time by taking an ad hoc approach to the process – which leads to unnecessary chaos, business disruption and increased risks and costs. Read more…
Pioneering Pablo Primed for Licensing Programme
Paper Owl Films, the Belfast based company which owns and produces Pablo, has appointed Ingrid Selberg, MD of Ingrid Selberg Consulting Ltd, and Tim Collins of The Brand Director to advise and manage the mounting interest from publishers, toy makers and other companies keen to add the series’ diversity-championing protagonist to their portfolios.  
Pablo follows the colourful adventures of a five-year-old boy with autism who uses magic crayons to create an imaginary Art World populated by animal characters which help him turn life’s little challenges into great big adventures.
Launched in the UK and Ireland on CBeebies and RTEJr. last autumn, the show has gone on to take the world by storm, headlining children’s TV schedules on international networks such as US broadcast giant, Universal Kids, Canada’s CBC, Australia’s ABC, and Discovery Latin America. 
Pablo has also been sold to China, Korea, Hong Kong, Finland, Sweden, the Middle East and Africa, and worldwide on Netflix.
Sakar Wheels into Ride-On Category with Fisher-Price, MGA Entertainment   

Sakar entered the wheeled goods market with a new line of bikes, tricycles, scooters, skateboards, roller skates, wagons, helmets, and protective gear, both licensed and proprietary. The company will launch its new lines at Walmart and other retailers this month. Read more... 

Cyber Group Studios and Bee Prod Enter Partnership
Cyber Group Studios and Bee Prod are pleased to announce a new strategic agreement involving both companies in the development of new IP’s.

Under the terms of this newly signed partnership, Pierre Belaïsch founder of Bee Prod, will supervise the creative department in France of Cyber Group Studios and will also work with Cyber Group Studios USA development team to create joint global properties. 

Both Cyber Group Studios’ development units in France and in the USA, are currently working on a slate of over fifteen new IP’s. From preschool to kids and family these properties will be targeting various potential clients and consumer segments on all continents. 

Together with the Studio division of Cyber Group, headed by Olivier Lelardoux, Cyber Group Studios’ development teams and Bee Prod are committed to bring ground-breaking stories and images to an always more demanding public throughout the world.

Velcro Celebrates 60th Trademark Anniversary with Parody Music Video

This year, the Velcro trademark celebrates its 60th anniversary in the U.S. with a campaign and new music video, “Thank You For Your Feedback.” The video is a response to last year’s music video, “Don’t Say Velcro,” and once again pokes fun, shares fan feedback, and spreads awareness on the Velcro trademark. Read more... 

Concept One Accessories to Acquire Ful From Sequential Brands Group

Concept One Accessories acquired the Ful intellectual property to Ful Ipco LLC from Sequential Brands Group. Since November 2014, Concept One has been the global master license for Ful luggage and accessories, and has worked to expand the distribution and presence of the brand. Read more...

Turner, The Maj Group to Open Cartoon Network Entertainment Park in Bali

Turner Asia Pacific partnered with the Indonesian real-estate and hospitality investment company The Maj Group to develop an entertainment park in Bali. The family destination will have a Cartoon Network theme, and feature the island’s largest water park and an indoor entertainment center. Read more... 

LIMA Names Moderators for MindMix London

The International Licensing Industry Merchandisers’ Association (LIMA) debuted its agenda for the third annual MindMix, which will take place on June 27 in London. The event brings together business and leaders for conversations around the theme Licensing 2025, the technological, social, and commercial forces that will shape the future of global licensing and marketing. Read more...

A feature of the Total Licensing Weekly Report is the Employment section - this includes 'Jobs Available' and 'Jobs Wanted'. So if you have a position in your company that needs to be filled, or you yourself are looking for employment opportunities, don't hesitate to send your information to:

to our general mailbox


Expert Available for New Position
I joined Euromonitor International, a leading global business intelligence provider, in 2004 after completing my MBA (Master of Business Administration) in International Management at the University of East London and Law Degree in Marmara University, Istanbul. Starting as a Research Analyst initially, I was promoted to become a Senior Research Analyst within two years. In 2008, I was further promoted to the position of Global Industry Research Manager covering six dynamic industries including Toys & Games, Consumer Electronics, Apparel & Footwear, Home & Garden, Personal Accessories and Eyewear across 30 major markets worldwide.
In 2010, I became the Global Head of Toys & Games Research creating the system to become a stand-alone key go-to source for strategic decision making for the industry covering 32 major markets globally. While developing specialist in-depth industry knowledge in the process, I increased the industry’s client base to its highest level which provides a sizeable revenue stream for Euromonitor.

Since July 2015, my primary focus centers on the Licensing industry where I drive thought leadership and enjoy further specialization in this ever exciting and fast moving area. While providing strategic business intelligence to key stakeholders in the industry for potential and investment decision making, I am also responsible for producing Licensing focused global briefing reports across Euromonitor’s existing systems including Apparel & Footwear, Retailing, Beauty & Personal Care, Packaged Food, Home & Garden, Personal Accessories, Travel & Tourism, Toys & Games, Economies & Consumers and Survey. 
Considering my background, education and expertise, I currently actively seek further opportunities and challenges across insights, strategy, market research and business intelligence spaces ideally covering consumer products, hardlines/softlines licensing category management or retail.


Asiapac & MENA Executive Available for Sr Leadership Position


Entertainment Licensing professional, with superior management and business development skills in cross-cultural ( Asian and MENA markets ) and in diverse product environments, with the ability to define, assess and implement strategies at all levels, available for immediate start.   

  • Close to three decades (including 9 years in Publishing) in Entertainment & Character Licensing with the best names and Properties in the Industry both Western and Asian genre.
  • Functional expertise in strategic planning, business development 360*, acquisitions, joint ventures, content development. broadcast / content placement , licensing & merchandising, publishing, promotions, consumer marketing strategies, and brand management in character linked consumer products and geographies with the ability to relate, to both creative and commercial issues.
  • Diverse product and market knowledge in the consumer goods categories for inspired retail placement. Think "omni channel"
  • Excellent rainmaker's acumen to spot revenue generating opportunities and fuel growth across the genres Able to sell-in ideas internally and externally and excellent organizational, written and verbal communication, presentation, and interpersonal skills, that helps truly move the needle, both sides. 
  • Complex account management and hybrid contract negotiation skills with full P&L responsibility
  • Hong Kong based for last two decades, but open to relocate if need be, baggage. Can work 'at large' too for startups and fledgling office needs.

Can be reached at


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