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Moose Toys to Launch Fortnite Battle Royale Collection
Moose Toys partnered with Epic Games to create the Fortnite Battle Royale Collection, featuring a range of Fortnite mini collectibles. The deal was brokered by IMG. Read more…

Numskull Teams Up with Bandai Namco

Numskull Designs has teamed up with Bandai Namco Entertainment for the first in a series of Quarter Arcades exclusives. 

The world’s most recognisable video game Pac Man has gone back to where it began with one of the most realistically-presented formats of the original platform. Pac Man as a character inspired generations and the original game is still one of the most addictive arcade experiences ever created - and now you can experience the real deal from the comfort of your home as it was in the 1980’s.

The first ever ¼ Pac Man arcade cabinet will be unveiled at the Play Expo event in London on August 11th-12th at the Quarter Arcades stand.

Spotify, Nerdist Partner for Archie Comics Library
Thanks to a recent partnership with Nerdist, Spotify’s library now includes a new series of motion comics based on the revamped Archie comics. Read more…

Happy Birthday, Moomins

To celebrate the 15th annual Moomin Day held on 9 August - creator Tove Jansson’s birthday, a new Moomin mug will be released. The mug will only be available for one day to purchase from, Moomin shops in Finland and Sweden, and selected Iittala stores.

The Moomin mugs are a licensing success story, having sold millions of copies worldwide, produced by Fiskars under the brand Arabia. The Swedish company Bulls Licensing has the worldwide rights for the Moomin brand.

The Moomin mugs are highly collectible and have become a staple in Scandinavian homes, as well as being popular around the world. According to a 2015 survey, half of all Finns between the ages 18-75 own at least one Moomin mug, as well as one out of five Swedes. Almost all of Finns are familiar with the Arabia Moomin Mugs.

Fiskars Arabia has produced the Moomin mug since the 1950s, when the very first pieces were made in collaboration with Tove Jansson herself. The original shape was created by legendary Finnish designer Kaj Franck. Until today, nearly 90 different designs have been created, each featuring a beloved character or telling a story, and costing between 20-30 euros depending on design.

Moomin is not only popular in the Nordic countries - the single largest market in the world is Japan, where there are several Moomin shops and cafés, and in 2019 the first Moomin theme park will open north of Tokyo. In 2019, a new international animated TV series Moominvalley will be released and several famous Hollywood stars will lend their voices.

Blizzard Entertainment Unveils Nerf Rival Overwatch D.VA Blaster at ChinaJoy
Blizzard Entertainment debuted the Nerf Rival Overwatch D.VA blaster at ChinaJoy, China’s Digital Entertainment Expo & Conference. Designed in the style of D.VA’s signature accessory in Overwatch, the blaster is true to the game and works as a fully functional Nerf blaster. Read more…

Penguin Partner with the Royal Mint

Penguin Ventures in the UK (part of Penguin Random House) recently announced that they will be partnering once again with The Royal Mint to launch a commemorative 50p piece to celebrate 40 years of Raymond Briggs’ original picture book, The Snowman.

Featuring The Snowman and James in the iconic flying scene, the coin will be available in both coloured silver proof and brilliant uncirculated editions. 

The partnership follows the phenomenal success of a series of character coins launched by The Royal Mint together with Penguin Ventures, in 2016 to celebrate 150 years of Beatrix Potter. 

Penguin Ventures will be celebrating 40 magical years of The Snowman in 2018 with a series of exciting collaborations and special edition anniversary gifts including books, clothing, toys and confectionery.  A nationwide programme of events including orchestral and theatrical performances, special film screenings, an original art exhibition and unique immersive experiences will guarantee that families everywhere will have the opportunity to celebrate and share in the magic of The Snowman.

Genius Brands, Spirit Halloween to Launch Rainbow Rangers Direct-to-Retail Program

Genius Brands International Inc. partnered with Spirit Halloween for Rainbow Rangers character costumes and accessories in North America. The new original preschool series will air on Nick Jr. this fall. Read more…

Disney Collaboration with MediCinema

Disney recently announced a groundbreaking collaboration with MediCinema to hold nationwide preview screenings of their upcoming film “Christopher Robin” a day before the film releases in the UK, with all box office proceeds going to MediCinema. The initiative, will see a wide range of cinema operators* across the UK – including a number of the major cinema chains hold previews of the film with all proceeds from exhibitors and Disney going to MediCinema, helping seriously ill children and adults to enjoy a shared movie moment together with their loved ones.

MediCinema, founded in 1999, builds and runs state of the art cinemas in hospitals and is dedicated to improving the well-being of patients, their families and carers across the UK through the magic of the shared cinema experience.  Together with Disney, who are a long standing supporter, the charity brings comfort and inspiration to families with children facing serious illness.

British actor Ewan McGregor, star of Christopher Robin and MediCinema patron showed his support for the initiative by launching a call to action urging people to donate to the charity by purchasing tickets to the preview screenings.

Bonkers Toys, Launch Ryan’s World Toy Line
Bonkers Toys, in collaboration with, will launch the Ryan’s World toy line exclusively at Walmart this week. The toys will also be available at additional retailers nationwide, including Target and Amazon, this fall. Read more…  

Appointment at Endemol Shine

Endemol Shine International recently announced the promotion of Lyle Bettson-Barker to Sales Director, Australia and New Zealand upon the upcoming departure of Kirsten Cargill.

Lyle was previously Sales Director with ESI for New Zealand and affiliate Pay Television within Australia since September 2015; in addition to providing leave cover across the pan Asian region during this time.   Formerly, Lyle worked for ESI, Endemol Worldwide Distribution and Southern Star managing the technical acquistions for all new content across Australia, New Zealand, Asia, US and Canada since 2007.

Merchantwise Licensing to Represent Fingerlings in Australia, New Zealand

Merchantwise Licensing was appointed as the Fingerlings sub-agent for the Australian and New Zealand market by global agent, Striker Entertainment. Read more…

New SVP and General Manager for Hasbro

Hasbro, Inc. recently announced that Casey Collins will be joining the company as Senior Vice President and General Manager of Global Consumer Products effective immediately.  Collins assumes the role from Simon Waters, who will be taking on a new position as Senior Vice President and General Manager of Hasbro’s recently acquired Power Rangers franchise. 

Casey most recently held the position of Executive Vice President, Consumer Products with Worldwide Wrestling Entertainment, Inc., where he was responsible for monetizing fan engagement across Global Licensing, Ecommerce, Venue Merchandise, Gaming and Home Entertainment. Casey also was the Executive Vice President, Global Licensing and Entertainment at MGA Entertainment, Inc, and the former Head of Domestic Licensing and Head of International Licensing at Lucasfilm, Ltd.

Genius Brands Appoints PhatMojo as Master Toy Partner for Llama Llama in North America
Genius Brands International named PhatMojo as the Llama Llama master toy partner in North America. The deal follows the recent announcement that the Llama Llama animated series was greenlit for a second season. Read more…

NPD Group Reports U.S. Toy Industry Sales Grow by 7 Percent in First Half of 2018

The U.S. toy industry grew its dollar sales by seven percent to $7.9 billion in the first half of this year, according to The NPD Group. Over these six months, which included the beginning and end of the Toys “R” Us liquidation, there were a number of catalysts for growth. Read more…

LIMA UK Names Nominees for UK Rising Stars Award
The International Licensing Industry Merchandisers’ Association (LIMA) announced the final six nominees for the 2018 UK Rising Stars Award during the LIMA UK Young professionals Summer Party at Nickelodeon London. Read more…

Studio 100 Creates Animation Studio in Munich
Studio 100 Media has created its own animation studio in Munich. With workstations for up to 40 artists, Studio Isar Animation will be responsible for CGI work such as modeling, texturing, shading, lighting, FX, compositing and rendering for the company's own film productions. In addition, it also offers its services for commissioned works by third parties and co-productions. Together with its own animation studios Flying Bark Productions in Australia, Studio 100 Animation in France and Little Airplane Productions in the USA, the Studio 100 Group can now provide all segments of upcoming film productions completely in-house. The animation studio is set up in Neumarkter Straße in Munich, the headquarters of Studio 100 Media. The opening of "Studio Isar Animation" is planned for October this year.

As a first project, "Studio Isar Animation" will take over the CGI works for the feature film "Maya the Bee – The Golden Orb" (WT, completion planned for 2020). Studio 100 Media will produce the third theatrical film about the famous bee with Flying Bark Productions. The film has already been pre-sold internationally, including to the USA, France and Poland. The FFF Bayern supports the production with 1.57 million euros in the International Co-Productions funding programme.


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9 August 2018

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