LEGO Teams with Gabby’s Dollhouse
DreamWorks Animation’s hit preschool series, Gabby’s Dollhouse, has been brought to life in LEGO brick form with the launch of its first-ever line based on the popular global series.
With the March 20 launch of season 7, the series was the #1 kids series in the US and a Top 10 overall original streaming series, in addition to being top 10 in over 89 markets. The Gabby’s ecosystem continues to drive significant engagement with the Gabby & Friends YouTube channel recently crossing the milestone of one billion lifetime views. And on the consumer products side, Gabby is a force at retail. The brand was the top growth property in preschool in 2022, with the award-winning Gabby’s Dollhouse Purrfect Playset becoming the #1 Preschool Item in the US.