OOLY and PEANUTS Partner to Celebrate Creativity and Iconic Milestones

OOLY, the whimsical and colorful arts, crafts, and school supply brand, is delighted to announce their first-ever licensing partnership with iconic brand PEANUTS® to launch a limited-edition collection in commemoration of OOLY’s 20th anniversary and Peanuts’ 75th. 

Debuting in Spring of 2025, the OOLY x Peanuts Collection includes a variety of high-quality arts and crafts supplies featuring Snoopy, Charlie Brown, and other beloved members of the Peanuts gang. In Fall of 2025, the collection will expand to include additional DIY and crafting kits. Designed to inspire artistic expression and imagination, this vibrant collection makes every moment a creative adventure. From playful pens and markers to whimsical travel and activity kits, the OOLY x Peanuts Collection makes it easy to embrace creativity while celebrating the legacy of two beloved brands.

“This collaboration brings together two brands that inspire joy, creativity, and connection,” said Carol Pankiw, OOLY Founder, Owner and CEO. “Celebrating our 20th anniversary alongside Peanuts’ 75th is an incredible milestone, and we’re delighted to bring this fun and joyful collection to creators of all ages.”

Scott Shillet, Vice President, Global Licensing from Peanuts Worldwide adds: “Peanuts has always celebrated the power of imagination and creativity, and this partnership with OOLY is a perfect way to continue that legacy. We’re excited to see how fans use this collection to express themselves and share their love for Snoopy and the gang.”