LicenseWorks Secures Partnership for Black+Decker Televisions in India
BLACK+DECKER™, a Stanley Black & Decker brand setting the standard for design and innovation, in a licensing partnership with Indkal Technologies, is stepping into the television sector with an aim to redefine the way we experience entertainment at home. With a stunning 4-side frameless, cutting -edge smart functionality and a host of other intuitive features, the 4K TV promises to deliver an unparalleled viewing experience.
A Game-Changer in Design and Display
BLACK+DECKER introduces the A1 Series Google TV™, revolutionizing home entertainment with its four-side frameless design and a sleek metal finish. This premium TV features an ultra-high-definition 4K display with HDR10, HLG, and Dolby Vision, ensuring vibrant visuals and deep contrasts for a cinematic viewing experience.
Equipped with a 120Hz VRR and MEMC technology, the A1 Series provides smooth, lifelike visuals, making it ideal for sports and fast-action scenes. The immersive audio experience is powered by 36W speakers and Dolby Atmos, enveloping viewers in high-quality sound.
The smart TV runs on Android 14, offering seamless navigation through apps with Google Voice Assistant and AI Picture Optimisation. It includes cutting-edge connectivity options like Dual Band Wi-Fi, Bluetooth 5.2, and HDMI 2.1.
Designed for the Modern Home
With its minimalist design and premium polycarbonate stand, the BLACK+DECKER TV is a perfect fit for modern living rooms. It enhances the overall aesthetic of the space while providing cutting-edge technology. Additionally, the TV is backed by a 1-year warranty, underscoring BLACK+DECKER’s commitment to quality and reliability.
“We are extremely excited to introduce BLACK+DECKER’s first-ever television to the Indian market,” said Anand Dubey, CEO of Indkal Technologies. “This launch marks a significant milestone for us, as it brings a globally recognized brand known for its innovation into the highly competitive TV space. The combination of stunning 4K visuals, next-gen smart features powered by Android 14, and immersive Dolby Atmos sound makes this TV an ideal choice for home entertainment. We are confident that the BLACK+DECKER A1 Series televisions will become a must-have product for technology enthusiasts and home entertainment lovers across India.”
“With over 100 years of innovation, BLACK+DECKER continues to expand its portfolio to meet the needs of our evolving consumers,” said Amit Datta, Commercial Director Licensing, Stanley Black & Decker. “We are excited to lead the way by bringing the first Next-Gen Smart TV featuring Android 14 technology to India.”
The licensing partnership was coordinated by LicenseWorks, a leading brand licensing agency in India, on behalf of Stanley Black & Decker. Rishabh Singla, Managing Partner at LicenseWorks added, “We are proud to have facilitated this licensing partnership between Stanley Black & Decker and Indkal Technologies, marking a new milestone for BLACK+DECKER in the Indian consumer electronics market. This launch demonstrates the potential of licensing partnerships to combine local expertise with global brand expertise and innovation”.