Animaccord Cooks Up New Restaurant Deal
Animaccord explores new grounds of restaurant business, confirming a deal with Tanuki, a Japanese family restaurant brand to launch a set of Masha and the Bear branded kids’ meals.
The licensed food collection will include three different sets of Kid’s Boxes including ‘KID’S BOX with chicken burger’, ‘KID’S BOX with chicken nuggets’ and ‘KID’S BOX with shrimps’ along with collectible toys inside.
The campaign will be launched on April 13th, 2021 in all Tanuki restaurants across Russia, and further in Ukraine, and Kazakhstan as well as provided with complex marketing activities including series of Meet&Greet events and joint promo campaigns on brands’ social media.