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Animaccord Strengthens Signs with Sony for German-speaking Markets

Animaccord Strengthens Signs with Sony for German-speaking Markets

Animaccord has announced extended licensing agreements with Sony Music Entertainment, securing expansion of Masha and the Bear content across Germany.

The agreement with Sony Music covers both classic and new episodes, ensuring that audiences can enjoy a wide selection of Masha and the Bear content through SVOD and TVOD platforms, with the rollout of new seasons planned through 2025 and 2026 in Germany, Austria, Switzerland, Luxembourg, Liechtenstein, and Alto Adige. The catalog includes:

  • Existing Content: Masha and the Bear Seasons 1-5, Masha’s Tales, Masha’s Spooky Stories, Nursery Rhymes, and Masha’s Songs.
  • New Content: Masha and the Bear Seasons 6-7, Masha and the Bear: Shorties, and the specials ‘The Legend of the 12 Months’ and ‘Say Cheese!’

Moreover, the partnership includes audiobooks and music soundtracks, which will be available through digital and physical distribution channels, as well as extended rights for Boxine devices, further expanding Masha and the Bear’s reach beyond traditional video platforms.

About The Author

Rebecca Ash

Rebecca is the Editorial Director at Total Licensing Ltd. She can be reached at becky@totallicensing.com