Banijay Brands Unveils Raft of Games and Publishing Deals
Banijay Brands, the commercial arm of content powerhouse Banijay, today announces a slate of licensing deals for its portfolio of brands across the game and publishing categories.
Following on from the success of The Official Peaky Blinders Cookbook, which became a UK bestseller, White Lion Publishing (The Quarto Group), in collaboration with Peaky Blinders’ producer and brand owner Caryn Mandabach Productions, will release two new titles this year in celebration of the show’s 10thanniversary. Peaky Blinders: Official Wit & Wisdom is an illustrated quote book and Peaky Blinders: The Official Visual Companion is a luxury publication showcasing the visual development of the series.
Banijay Brands has furthered its partnership with games specialist Ginger Fox for the all-new Limitless Win board game and card game. A fun and exciting way to bring the thrill of the TV show into your own home, and sure to provide hours of entertainment for the whole family, the products will be released later this year. In addition, Ginger Fox has extended its license for the Richard Osman’s House of Games card game and party game, which have been steady retail hits since their launch in 2020.
A book deal with BBC Books/Ebury for hit quiz show Pointless has been secured, with new title Pointless Facts for Curious Minds written by Alan Connor. Packed with surprising did-you-know factoids, this is the book to whip out at dinner parties, family gatherings or even by yourself, to test just how pointless you can get. University Games has also extended its partnership with Banijay Brands for the popular Pointless board game which will be refreshed for release later this year.
Alice Bernardi, Director, International Brand Licensing, Banijay Brands says: “Banijay has a strong portfolio of iconic game shows, which garner huge audiences on-screen, and it’s wonderful to be able to extend this enjoyment into people’s homes. And, as Peaky Blinders heads towards its 10th anniversary, we are excited to begin unveiling a number of special products in celebration of this milestone.”
Banijay Brands is exhibiting at Licensing Expo 2023. Visit the team at booth F196.
