Brand & Lifestyle Licensing Awards 2022: The finalists
The finalists in the Product, Property and Retail categories for the Brand & Lifestyle Licensing Awards 2022 have officially been unveiled, the organisers have announced.
The B&LLAs attracted a strong number of entries, from companies large and small. Each and every entry was judged by a panel that comprised of retail buyers from right across the spectrum, including Selfridges, TJ Morris, The Entertainer, The Very Group, Asda, Liberty London, TruffleShuffle, Character.com, Matalan, Tesco, Waterstones, John Lewis, BM Stores, Morrisons and Moonpig among others.
“Our judges were certainly faced with a tricky task when it came to choosing this year’s finalists; the quality of entries was superb and we have ended up with an absolutely stellar shortlist,” commented Ian Hyder, ceo of Max Publishing, which owns and organises the B&LLAs. “The brand and lifestyle licensing industry is going from strength to strength and we cannot wait to celebrate with everyone on the 27th April.”
The winners will be crowned in a glittering afternoon ceremony on Wednesday 27th April at the Hilton Park Lane, London. For tickets, please visit: https://www.max-subscriptions.net/tickets/.
Here are the finalists…
PRODUCT AWARD CATEGORIES
Best Brand Licensed Fashion Accessories or Lifestyle Product or Range
Coca-Cola Gel-Quantum 90 Footwear from Asics
Farah Smart Watch from Peers Hardy
Jelly Belly Sneakers from Reebok
Joules Luggage from Pelham Group
Joules Optical Eyewear from Mondottica
Osprey London Footwear from 33 Joints
Penn Footwear from Vans
Royal Airforce Red Arrows Chronomat Watch from Breitling
V&A Alice in Wonderland Bag Collection from Olympia Le-Tan
Best Brand Licensed Food or Beverage Product or Range
Del Monte Frozen Fruit Range from Iceland
English Heritage Potato Crisps from Made for Drink
Gordon Ramsay Italian Collection from Benchmark Drinks
Guinness & Smoky Steak Slice from Ginsters
Harry Ramsden’s Frozen Range from Iceland
Hershey’s Cookies ‘n’ Creme Frozen Desserts and Cup Cakes from Iceland
Hotel Chocolat x MyProtein Layered Bars from The Hut Group
Slush Puppie Confectionery and Freezables Range from Rose Marketing
TfL The Spirit of the Underground Single Malt Whisky Collection from Bimber Distillery
TGI Fridays Frozen Appetizers and Desserts from Iceland
Best Brand Licensed Health & Beauty Product or Range
Alice Scott Health and Beauty Gift Range for Tesco from H&A
Amy Winehouse Frankly Amy Beauty Box from Illamasqua
Chupa Chups Personal Care Range for Boots from Corsair
Hawaiian Tropic Pearlescent Fragrance Mists from Designer Parfums
Kellogg’s Lip Balms from CrackerJack
RHS Home Grown Range from Heathcote & Ivory
Sara Miller Underwater Spa Collection from Heathcote & Ivory
Superdry Gifting Collections for Superdrug from SLG Brands
Van Gogh Museum Sunflower Pop from Floral Street Fragrances
Best Brand Licensed Adult Apparel Product or Range
Amnesia Ibiza for ASOS from Poetic Brands
Charlotte Posner Collection from Never Fully Dressed
Haribo Collection from Puma
Morris & Co. Apparel Collection from Next
Natural History Museum The Epic Dinosaur Collection from Desmond & Dempsey
Playboy x Tezenis Collection from Calzedonia
RHS Collection from Oasis
Scion Living Apparel and Nightwear from Next
Smiley SS21 Collection from Ellesse
Best Brand Licensed Gifting Product or Range
Battersea Pop Up Cards from Cardology
Bouffants and Broken Hearts by Kendra Dandy Gifting Collection for Boots from SLG Brands
Frida Kahlo Homeware Accessories from Sass & Belle
Heinz Gift Range from Kimm & Miller
Hershey’s Gift Range from Kimm & Miller
Joules Crafting Range from A2V
National Gallery Delicious Art Range for Boots from IG Designs
National Trust Explore & Treasure from Toasted Crumpet
Sara Miller Orchard Gift Collection from Portico Designs
Sophie la Girafe Crochet Baby Collection Kits from Stitch & Story
Best Brand Licensed Homewares, Kitchen & Tabletop Product or Range
Eleanor Bowmer Collection from Captivate Brands
Emma Bridgewater Rainbow Toast Collection from Elite
Joules Country Cottage Collection from Pure Tabletop
House Beautiful Islington and Camberwell Kitchens from Homebase
House Beautiful Tableware Collection from Homebase
Laura Ashley Collection from Blueprint Collectables
Meg Hawkins Tableware from Widdop and Co
Morris & Co. Tea Collection from Spode
Sara Miller Orchard Collection from Elite
V&A Reflect Series from Richard Brendon
Best Brand Licensed Children’s Product or Range
Barbie Kidswear Collection from River Island
Laura Ashley Childrenswear Range from Next
National Geographic Ultimate Dig Kits from Bandai
Natural History Museum Childrenswear Collection for John Lewis from Bro Global Group
Natural History Museum Dinosaur Childrenswear Collection from Marks and Spencer
Nerf Collection for Tesco from Blues Clothing
RHS Collection from George@Asda
Team GB Scooters and Helmets from Microscooter
TfL London Underground Electric Train Set from The London Toy Company
Best Brand Licensed Electrical &/or DIY Products or Range
Braun Pulse Oximeter from Helen of Troy
Coca-Cola The Unity Collection from Casetify
Goodyear Dash Cam from Avron
Goodyear Digital Compressor from ABC Parts
National Trust Lighting Collection from Anglepoise
Royal Observatory Greenwich Firstscope 76 from Celestron
Tetris Tetrimino Waffle Maker from Fizz Creations
Best Brand Licensed Home Decor Product or Range
Good Housekeeping Sofa Collection from DFS Trading
Joules SS 21 Collection from Bedeck
Lego Wooden Collection from Nordic Houseware Group
Mrs Hinch Homewares from Tesco
National Trust Tile Collection from Sarsen Stone Group
RHS Decoupage Papers Collection from Annie Sloan Interiors
Sara Miller 2021 Collection from Ashley Wilde Group
Scion Living Collection from Next
V&A Brompton Collection from Sofas and Stuff
Inspired Innovation Brand Licensed Product or Range Award
Battersea Dogs & Cats Home Dog Ice Cream from Jude’s Ice Cream
Bob Marley x AFC Ajax from Adidas
Country Living Outdoor Buildings from Homebase
Eve Sleep CBD Oil from Sana Lifestyle by Sana Life Science
Goodyear G9 E-scooter from Clickerland
Joules Pet Sofas from DFS Trading
National Trust Camping Collection by Vango from AMG Group
Tetris Tetrimino Waffle Maker from Fizz Creations
William Morris at Home Canine Companion Dog Walkers Kit from Heathcote & Ivory
The Sustainability Brand Licensed Product or Range Award
Discovery Animal Planet Magazine from DC Thomson Media
DuraOcean Furniture from LifestyleGarden
Eden Project Canopy Collection from LSA
Eden Project Nespresso Compatible Coffee Pods from Fresh Coffee Shop
Grand Designs Sofas for DFS from DFS Trading
Marine Conservation Society Sea Change 2022 Calendar from Carousel Calendars
Natural History Museum The Epic Dinosaur Collection from Desmond & Dempsey
Van Gogh Museum Sunflower Pop from Floral Street Fragrances
WWF x F&F Kids and Baby Collection from Tesco
RETAIL AWARDS CATEGORIES
Best Fashion Retailer Of Licensed Brands
ASOS
FatFace
H&M
Missguided
Primark
Pull&Bear
River Island
Urban Outfitters
Zara
Best Department Store or Mixed Retailer Of Licensed Brands
Argos
B&M
John Lewis
M&S
Next
TK Maxx
WHSmith
Best Supermarket Of Licensed Brands
Asda
Iceland
Morrisons
Ocado
Sainsbury’s
Tesco
Waitrose
Best Specialist Retailer Of Licensed Brands
Boots
DFS
Dunelm
Homebase
Lakeland
Superdrug
Waterstones
PROPERTY AWARD CATEGORIES
Best Licensed Heritage Or Institution Brand
Open to: All licensed heritage or institution brands (including museum, gallery, heritage, charity or visitor attraction brands) that have executed licensing activity (including in the UK) in the period 1 January 2021 to 31 December 2021.
Eden Project
Historic Royal Palaces
Morris & Co
The National Gallery
Natural History Museum
National Trust
Royal Horticultural Society (RHS)
Van Gogh Museum
Victoria and Albert Museum (V&A)
Best Licensed Lifestyle Brand
Open to: All licensed FMCG non-food brands (including those brands hailing from automotive/travel, home goods, electricals, DIY, media, toy and sports goods’ brands) that executed licensing activity (including in the UK) in the period 1 January 2021 to 31 December 2021.
Country Living
Discovery
Goodyear
House Beautiful
NERF
Playboy
Team GB
Transport for London (TfL)
Xbox
Best Licensed Design-led Lifestyle Brand
Open to: All licensed brands from design-based properties that executed licensing activity (including in the UK) in the period 1 January 2021 to 31 December 2021.
Alice Scott
Bouffants & Broken Hearts by Kendra Dandy
Emoji
Harlequin
Laura Ashley
Me to You
Scion
Smiley
Best Licensed Food Or Beverage Brand
Open to: All licensed food, confectionery, beverage, restaurant or eating places brands that executed licensing activity (including in the UK) in the period 1 January 2021 to 31 December 2021.
Barratt
Chupa Chups
Coca-Cola
Guinness
Hershey’s
Jelly Belly
Kellogg’s
Slush Puppie
TGI Fridays
Best Licensed Fashion or Talent Brand
Open to: All licensed fashion or talent brands (including celebrities and ‘name’ brands from the world of sport, music, cookery, art/design or icons) that executed licensing activity (including in the UK) in the period 1 January 2021 to 31 December 2021.
Amy Winehouse
Emma Bridgewater
Frida Kahlo
Joules
Meg Hawkins
Mrs Hinch
Nadiya Hussain
Sara Miller London
For tables and tickets for the Brand & Lifestyle Licensing Awards 2022, please contact Clare at Createvents on clare@createvents.co.uk or call 0118 334 0085, or you can reserve and pay online at the Max Publishing Digital Box Office.
You can also follow the B&LLAs on Twitter at @LicensingAwards and #BELLAS22.