Care Bears Forever comes to Los Angeles
Downtown Los Angeles’ Corey Helford Gallery (CHG) announces their next major group show collaboration, Care Bears™️ Forever, in partnership with Cloudco Entertainment, parent company of the iconic Care Bears brand. On view through March 30th, this exclusive event will feature new and original, one of a kind artwork, inspired by the beloved, classic Care Bears characters, from over 75 international contemporary artists.
Celebrating the forever-lasting influence of the Care Bears, this colorful and joyous experience will also offer attendees a special glimpse into the brand’s history with the Care Bears™️ Forever Pop-up Shop in Gallery 2 (featuring limited-edition merchandise) and Friends Forever: The Beary Besties Gallery (featuring the original Care Bears illustrations that started it all by Elena Kucharik, as well as artwork from the original greeting card line) in Gallery 3.
Introduced in 1982 through consumer products, greeting cards, and later a series of animated television shows and feature films, Care Bears is one of the most popular and endearing children’s properties in the world. The Care Bears brand has been a source of goodwill and unwavering positivity for generations. Central to their enduring charm are the iconic belly badges, each representing a message of love and caring that continues to resonate with fans worldwide. Now, a new generation of artists, inspired by over 40 years of memories, have re-interpreted the iconic characters in their own aesthetic through a wide variety of mediums.
Kucharik, an American children’s illustrator known for her expansive range of watercolor paintings used across the entire line of Care Bears, became the primary artist for the Care Bears in the early ‘80s ‒ creating hundreds of full color illustrations for cards, books, and various licensed products. Her Care Bears paintings are the most widely used to this day.
Cloudco Entertainment’s Head of Marketing, Kristeen Tibbits, shares: “We are thrilled to present Care Bears™️ Forever, our first-ever art exhibit that celebrates the timeless appeal of Care Bears. This marks a pivotal and highly anticipated moment for the brand and showcases the brand’s evolution in art and culture, bringing together over 75 talented artists. We’re excited to see how these artists have infused their unique styles and perspectives into the whimsical land of Care-A-Lot. This exhibit not only pays homage to the brand’s heritage, but also serves as a vibrant reflection of its continued relevance in today’s culture.”
