Coolabi Signs with Tencent for Warrior Cats Expansion
Coolabi Productions has signed a deal with Tencent Video who will develop its global publishing phenomenon ‘Warrior Cats’ for television and film.
Warrior Cats is a hugely successful feline fantasy book series about clans of wild cats, created by Working Partners, a Coolabi Group company. The Erin Hunter penned series has sold over 70 million books to date which have been translated into 38 languages and been a fixture on the New York Times bestseller list for the last 16 years.
Tencent Video, in collaboration with Coolabi, will work with the original characters and storylines to create animated adaptations with global appeal. This will be the first authorised official animation of Warrior Cats.
The brand has a huge and passionate fanbase across the world, garnering over 1.7m annual users on the official Warrior Cats website last year, half a billion views across user generated content on YouTube in 2023 alone plus almost 2 billion views on TikTok. The Warrior Cats: Ultimate Edition game on Roblox is consistently one of the highest-ranking branded games on the platform and has been played more than 430 million times.
Jeremy Banks, CEO of Coolabi Group, comments: “We are delighted to have concluded an agreement with Tencent Video which will see Warrior Cats brought to animated life around the world. Official animation has consistently been top of the list of requests made of us by the enormous global community of Warrior Cats fans and I cannot think of a better partner to collaborate with. My team and I could not be more excited about working with the wonderful team at Tencent Video and look forward to seeing Warriors Cats on screens, big and small, across the world.”