Dino Ranch Expands into Gaming
Boat Rocker announces that its hit preschool animated series Dino Ranch has expanded its reach with new global gaming deals with Microids and Tap Tap Tales.
Budding young ranchers can explore the colourful and thrilling world of Dino Ranch both digitally and on consoles with a new action-packed video game from Microids and Tap Tap Tales’ dedicated app.
A new global partnership with Microids, a leading French video game developer and publisher based in Paris, agreed by Boat Rocker in collaboration with Gulli/Super RTL will see the first Dino Ranch video game roll out worldwide from Q4 2023. Dino Ranch console video games will be accessible physically across multiple retail accounts, in addition to be available to download for Nintendo Switch, Sony Playstation and Microsoft Xbox platforms.
Dino Ranch Yee Haw! is the exciting new app for kids aged 3-7 from children’s educational app specialists Tap Tap Tales, now available for Apple and Android devices in 7 languages: English, French, Spanish, German, Italian, Latin Spanish and Portuguese. Full of fun, entertainment and things to learn, the app takes users down on the ranch to join Jon, Min and Miguel and the dinosaurs in 25 action, didactic and educational games. With an easy and intuitive interface for children, amazing designs and characters, and audios and animations in all the activities, the app stimulates imagination and creativity while helping to reinforce the cognitive abilities.
“We’re delighted to team up with Microids and TapTap Tales. These two renowned leaders in their field are creating exciting new ways for young Rancheroos around the world to saddle up and engage with the Dino Ranch brand,” said Kate Schlomann, EVP Brand Management & Content Marketing, Boat Rocker. “While playing with these dynamic games, fans will be able to extend their love of the show by experiencing life on the ranch and interacting with the characters.”
Global hit show Dino Ranch follows the adventures of the Cassidy Family – Ma Jane, Pa Bo and their three adopted children Jon, Min and Miguel – as they tackle life on the farm in a fantastical, “pre-westoric” setting where dinosaurs still roam. As the young ranchers learn the ropes, they discover the thrill of ranch life whilst navigating the great outdoors through unpredictable challenges. Proving hugely popular since its launch last year, Dino Ranch was renewed for a third season at Disney, launching in 2024.
Dino Ranch is created by Matt Fernandes (of Industrial Brothers) and produced by Industrial Brothers and Boat Rocker, in association with CBC Kids and Radio-Canada. Boat Rocker manages global franchise development, including content distribution and consumer products.
