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Dunkin Donuts and Mrs. Butterworth Team up

Dunkin Donuts and Mrs. Butterworth Team up

Mrs. Butterworth’s, a brand of Conagra Brands, Inc., has teamed up with Dunkin’® to launch the new Mrs. Butterworth’s Dunkin’ Glazed Donut Flavored Pancake Syrup. The thick, rich pancake syrup with the irresistibly sweet flavor of a glazed donut will help make all your breakfast favorites unforgettable.

“We are thrilled to partner with Dunkin’ and bring their iconic donut flavor to the syrup aisle,” said Lucy Brady, President, Grocery and Snacks at Conagra Brands. “Our new syrup is the perfect breakfast essential to serve anytime you’re at home and craving that delicious, glazed donut flavor.”

This new syrup, developed with Dunkin’ culinary experts, mirrors the sweet vanilla flavor notes of a fried glazed donut and is sure to make pancakes and waffles even more delicious. In addition to the tried and true, the syrup can be enjoyed on unexpected items like yogurt, oatmeal, biscuits and more.

“We know that people love the taste and flavor of Dunkin’ Glazed Donuts,” said Brian Gilbert, Vice President of Dunkin Retail Business Development. “We wanted to find a way for people to enjoy the flavor of our famous donuts at home on top of any breakfast food they like.”

The syrup will be available in grocery stores, mass retailers and through ecommerce channels starting in January 2024. A 24 oz. bottle has a suggested retail price of $4.19. For more information about Mrs. Butterworth’s, visit www.mrsbutterworths.com.

The Dunkin’ trademarks, logos and trade dress are the property of DD IP Holder LLC. Used under license. © 2023 DD IP Holder LLC.

About The Author

Rebecca Ash

Rebecca is the Editorial Director at Total Licensing Ltd. She can be reached at becky@totallicensing.com