Former Head of MGM CP Robert Marick Launches M²G: Marick Management Group, Inc
Veteran licensing executive Robert Marick has launched M²G: Marick Management Group, which will focus on delivering outside-the-box product expansion strategies for global brands looking to scale their IP in unique and creative ways. Marick, who most recently served as the head of MGM Consumer Products, will lead a team that specializes in infusing product innovation and creativity into every aspect of their work, particularly in strategy and business planning, brand management, entertainment licensing, marketing and sales, and product category development. For those interested in learning more about the new consultancy, Robert Marick will be available at Licensing Show in Las Vegas from May 21st to May 23rd.
M²G: Marick Management Group offers a comprehensive suite of services such as brand building and support of business expansion across multiple lines of business including consumer products, interactive games, licensing media and advertising, and location-based entertainment. The company will tailor their services to the needs of each client and focus on their specific goals for scaling their brands.
Robert Marick, who serves as principal of the company, said, “I’ve had the opportunity throughout my career, to work with a number of global companies, across multiple lines of business, on evolving their portfolio of IP in ways that connected with the cultural zeitgeist, and introduced iconic properties to new generations of consumers. I’m looking forward to utilizing my experience, in this new endeavor, to help brands create imaginative and successful product strategies that will enable them to achieve their goals.”
Robert Marick is a seasoned global executive with a remarkable track record of success specializing in streamlining global business operations. His extensive expertise spans key functions such as brand management, product development, marketing, sales, creative, finance, and business development. In addition, Robert has also collaborated with global partners in regions including Asia, LATAM, Europe, and the GCC. With a proven history of accomplishments, Robert has contributed significantly to Fortune 500 companies, including Amazon MGM Studios, Discovery, Disney, Fox Entertainment, and Mattel.
To learn more about M²G: Marick Management Group, visit marickmanagementgroup.com and to set an appointment with Robert Marick at Licensing Show, email robert@marickconsulting.com.
