Licensing International France’s Award Winners Revealed
The nominees and winners of the Licensing International France Awards were revealed today in a preview before the licensing community gathered for the France Licensing Day & Licensing International Awards. During the ceremony hosted by Maxime Cuny, Florence Ayem and Laurent Taieb, the co-presidents of Licensing International France presented the 45 nominees.
The YPN committee (Young Professionals Network) rewarded Marie Van Buggenhout (Peyo Company) as the winner of the Rising Star category in France.
In total, for this 6th edition of the Awards, 144 entries were submitted across 16 categories, including 3 new ones: Food, Health, Beauty Products; Cultural Products from Publishing, Video Games, or Digital; and a new category highlighting the association’s societal commitment to CSR initiatives. The jury consisted of 12 professionals representing all areas of the licensing industry.
Here are the nominees and winners of the 16 categories awarded for the year 2023:
Licensed Food, Health & Beauty Product, nominees were:
- Clarins x Le Petit Prince Cosmetics / Sogex
- Vitabio x PAW Patrol Compotes / Paramount Consumer Products & Experiences
- Oreo x Pac-Man Biscuits / Bandai Namco Europe
The winner is Oreo x Pac-Man / Bandai Namco Europe
Licensed Cultural Product, nominees were:
- Fortnite x Lego Video Game / Lego
- Bien Grandir avec les Monsieur Madame Books / Sanrio
- PAW Patrol Hachette Collection Magazines / Paramount Consumer Products & Experiences
The winner is Bien Grandir avec les Monsieur Madame / Sanrio
Licensed Hardlines Product, nominees were:
- Dixit Disney Edition Board Game / Asmodee
- Playmobil Naruto Shippuden Playset and Figurines / Mediatoon Licensing
- Gabby’s Magical House Playset by Spin Master / Universal Products & Experiences
The winner is Gabby’s Magical House Playset by Spin Master / Universal Products & Experiences
Licensed Softlines Product, nominees were:
- Barbie Collection at Kiabi / Mattel
- Junji Ito Collection at Bershka / Crunchyroll
- 24H Le Mans Collection at Bershka / Automobile Club de l’Ouest
- Freegun Boxers La Vache Qui Rit / Groupe Bel
The winner is Junji Ito Collection at Bershka / Crunchyroll
Licensed Collaboration, nominees were:
- Evian x Balmain / Danone
- Astérix x L’Equipe / Editions Albert René
- Netflix x Lacoste / Netflix
- Where’s Waldo… At Le Bon Marché / Universal Products & Experiences
The winner is Netflix x Lacoste / Netflix
Retail or Digital Activation, nominees were:
- Jurassic Park 30th Anniversary at Carrefour / Universal Products & Experiences
- Tour de France at Jules / Jules
- PAW Patrol Movie Activations / Paramount Consumer Products & Experiences
The winner is PAW Patrol Movie Release Activations / Paramount Consumer Products & Experiences
Promotion or Event, nominees were:
- Orangina x Astérix / Editions Albert René
- Danette x Wonka / Danone
- Warner’s 100th Anniversary at Flunch / Warner
The winner is Danette x Wonka / Danone
CSR Initiative, nominees were:
- Barbie Inclusion / Faubourg Stories for Mattel
- Molang Safe Place / Millimages
- The Little Prince Forest / Sogex
The winner is Molang Safe Place / Millimages
