Love Writing Co. in PAW Patrol™ collaboration
Love Writing Co., is proud to announce another remarkable chapter in its success story; the release of its latest product range with Paramount Corporation – the PAW Patrol™ Collection.
With the help of early years education experts, Love Writing Co. is becoming a trailblazing force in the early learning space, by creating innovative pencils, books, and writing tools that are centred around building confidence, developing writing skills, and alleviating pressure points for both children and parents.
Disrupting the industry, Love Writing Co.’s products are ergonomically designed to comfortably fit in a child’s hand for extended lengths of time, by being the right length and width, and featuring a tripod grip. The softer core also allows for a tension free experience, reducing strain on their hands and creating a smoother pencil to paper journey.
The new PAW Patrol™ range solidifies Love Writing Co.’s position as a market leader and continues to pave the way for future product launches with industry giants.
The innovative range is a gateway to creativity and education for children and will focus on fostering a love for reading and writing with the help of their favourite TV characters. It will feature ethically sourced and sustainable products; a Pre-Writing Skills Ages 2+ Workbook, Handwriting Book ages 3-5, and ergonomic tripod grip writing pencils and erasable colouring pencils.
Tried and tested, Love Writing Co. products have results in 95% of children improving their writing from first use, 80% of children writing more words a minute, and 87% of children improving their grip and control.[1] As well as assisting early learning, the workbooks require minimal parental supervision.
Surlender Pendress, CEO and Co-Founder of Love Writing Co., said: “We’re thrilled to release our latest PAW Patrol™ collection of age-appropriate products. Currently, 50% of under11s are not meeting literary guidelines[2], nearly three million children per year. Our aim is to turn writing into a fun adventure for children, and as a result help combat these statistics.
“I co-founded Love Writing Co. five years ago, when I was struggling to find good writing resources to help my children learn to write and read with ease. Since then, we’ve assisted thousands of children across the globe, as they develop stronger reading, writing, and mathematics skills through our resources.
“PAW Patrol™ is the number one children’s TV programme in over 15 countries, and by partnering with Paramount on this collection, we’re not only tapping into the children’s love for the show and characters, but we’re also assisting their education and helping to develop their motor skills.”
This collection builds on Love Writing Co.’s existing relationship with Paramount, following the launch of The Adventure of Paddington ™ collection earlier this year. Paramount’s dedication to Love Writing Co. reinforces its commitment to excellence and innovation, as well as the company’s ability to attract and retain the attention of influential players in the market.
Since launching, Love Writing Co. has seen over 35,000 customers, with a year-on-year growth of 38% in the last two years. Love Writing Co. believes in the power of education and is committed to creating products that make learning to write easier and enjoyable for children. With a wide selection of products for all early years ages and stages, Love Writing Co. aims to ignite a passion and confidence for reading and writing, setting the foundations for a lifelong love of learning.
Currently available on the website, Amazon and independent stockists, Love Writing Co. is imminently expanding to the USA – with figures showing that the country’s Early Childhood Education market stands at $96.72 billion.[3]
Love Writing Co. invites retailers to reach out for in-depth product demonstrations and to explore collaboration opportunities. Love Writing Co. has the potential to revolutionise the children’s educational product market and is excited to share this journey with valued retail partners.
Visit the website for more information on the PAW Patrol™ range and contact hello@lovewritingco.com to discuss retailing opportunities.
