Mavka-Themed Waterpark Opens in Ukraine
Located in the heart of the Carpathian Mountains, in the Bukovel resort nearby the Lake of Youth, Ukraine’s first-ever themed waterpark, Mavka Aquapark, has officially opened. This unique attraction is developed under the license of the animated movie “Mavka. The Forest Song” (produced by Animagrad Studio and licensed by Nerd agency, FILM.UA Group, Ukraine).
Spanning over 18,000 square meters (194K sq ft), Mavka Aquapark, offers an exciting experience, featuring six water slides, seven panoramic pools with breathtaking views, a forest-inspired SPA center, and a dedicated children’s zone with a warm pool. Thanks to this, visitors can enjoy swimming against the backdrop of snowy landscapes in winter and the majestic Carpathian forests with pines and firs in summer. Visitors can also explore the Mavka Store, a themed retail shop offering exclusive licensed merchandise.
“Mavka Aquapark is a one-of-a-kind leisure destination in Ukraine`s Carpathian Mountains. It serves not only as a hub for year-round recreation for visitors from all over Ukraine but also as an attraction for international tourists to explore Ukrainian culture and authentic traditions. Ukraine’s rich heritage deserves to be shared with the world. Bukovel, as a leader in the country’s tourism industry, is committed to preserving traditions and fostering sustainable development in the western region. Our collaboration with the creators of the MAVKA Universe is a natural fit, as the animated movie reflects the grandeur of Ukraine’s natural landscapes and rich culture,” stated Vasyl Hrynkyv, Director of Mavka Aquapark.
“A themed waterpark is an important milestone and the recognition of the MAVKA licensed brand. Every corner of the venue, slide names, numerous characters immerse visitors into the MAVKA Universe, filled with the beauty of nature, magical creatures, and adventures. The waterpark will endure for decades, strengthening bonds between the audience and the MAVKA IP. We are thrilled and proud to have the MAVKA licensed waterpark launched.” said Tetiana Ruban, CEO of Nerd agency, the licensing agency of FILM.UA Group.
MAVKA IP has become a phenomenon in Ukraine’s licensing market, engaging over 50 licensees into its expanding universe. Over 550 licensed products have been launched in the market, including apparel, jewelry, cosmetics, books, board games, stationery, tableware, toys and many more. Space branding has also been a popular case, including Lviv Croissants restaurant chains in Ukraine and Poland, a Mavka-themed Silpo supermarket in Kyiv, and children’s playrooms in multiple Ukrainian cities. Now, with the launch of Mavka Aquapark, the licensing program has reached yet another major milestone!
