Monster Island and pop culture retailer Forbidden Planet launch a major Dog Man collaboration.

A wide range of licensed apparel, giftware and homewares based on the world of Dog Man has arrived on the high street, via pop culture retailer Forbidden Planet. The partnership will bring Dav Pilkey’s characters to life in many ways and is set to launch February 2025. The deal was brokered by The Joester Loria Group, exclusive global licensing agent for Dog Man and Cat Kid Comic Club, on behalf of Writers House and Dav Pilkey.

Launched in the wake of Dog Man: The Movie, this is Forbidden Planet’s most exciting product launch ever and features multiple t-shirts, and accessories – including beanies, scarves, enamel pins and keychains, badges, mugs coasters, tote bags, ceramic hanging ornaments, sticker sheets, postcards, posters and cushions.

“What an honor to welcome Dav Pilkey’s smash-hit Dog Man universe to Forbidden Planet!” says Anthony Garnon, FP’s Head of Pop Culture. “Forbidden Planet is the home of global pop culture and the perfect fit for the world’s number one selling graphic novel series – we’re absolutely delighted to be offering merchandise that you just can’t get anywhere else.”

We are delighted to bring these two brands together, “says Jackie DeMaio, Senior Licensing Director, The Joester Loria Group. “The partnership of Forbidden Planet and Dog Man comes together in such a fun and stylish collection that is sure to excite Dog Man fans.

With his trademark humor and heart, #1 bestselling author and award-winning illustrator Dav Pilkey, has made reading fun for kids with the Dog Man graphic novel series, which was launched by Scholastic in August 2016, has sold more than 60 million copies in print and been translated into 47 languages. The latest title in the series, Dog Man: The Scarlet Shedder, published in March 2024, was the #1 bestselling book overall (children’s and adult books combined) in the U.S., Canada, Australia, New Zealand, Ireland, and was the #1 bestselling children’s book in the U.K. Pilkey’s Cat Kid Comic Club series, a spin-off of Dog Man, launched in 2020 to critical acclaim and topped bestseller lists worldwide.

The range includes designs featuring fan favourite characters, like Dog Man, Lil Petey, Petey, 80HD and more!