pocket.watch and MLB Present Ballpark Blast!
Pocket.watch, the leading studio creating global franchises from the most popular kids and family creators, and Major League Baseball (MLB), America’s most iconic sports league, proudly announce the release of the highly anticipated special, “Ballpark Blast! presented by MLB and pocket.watch.” Streaming now, the year-long content experience brings the vibrant energy of MLB’s biggest events and the joy of family-friendly stadium adventures directly to young audiences.
At the core of “Ballpark Blast! presented by MLB and pocket.watch” is a groundbreaking journey where baseball’s timeless traditions are reimagined for the digital generation. The special, which will be available for streaming on Peacock, The Roku Channel, Ryan and Friends Plus, MLB FAST channels, and HappyKids, takes viewers to MLB’s biggest events of the year with a behind the scenes look at some of the most iconic stadiums featuring pocket.watch’s top creators whose reach totals over 2 billion views each month.
The star-studded lineup includes jaw-dropping magic performed by YouTube’s top magician Dan Rhodes at the MLB London Series, a thrilling scavenger hunt bringing K-City from Spring Training to the 2023 World Series at Globe Life Field, and an immersive culinary experience with Hungry FAM at Petco Park, to name a few. The content delivers an unforgettable blend of sports, adventure, and entertainment, while teaching audiences invaluable lessons about teamwork, perseverance, and family fun—qualities that make baseball more than just a sport, but a way of life.
“MLB is committed to showcasing the excitement and entertainment of the game to younger audiences, and ‘Ballpark Blast!’ is an outstanding platform to allow us to do that in a fresh innovative way,” said Dominick Balsamo, Senior Vice President of Global Media for MLB. “This partnership with pocket.watch will bring baseball fun to kids and families across the globe. It’s a celebration of the game’s ability to unite, inspire, and bring joy.”
As baseball continues to capture hearts worldwide, the special gives viewers unprecedented behind-the-scenes access to some of MLB’s most unique venues, such as Petco Park and Globe Life Field, where family-friendly activities like batting cages, sensory rooms, and stadium-sized hotdogs offer something for everyone.
“We are thrilled to partner with MLB in creating a content experience that brings the magic and excitement of baseball directly to today’s generation of young fans,” said Amanda Klecker, SVP Marketing and Franchise at pocket.watch. “‘Ballpark Blast!’ celebrates the power of America’s national pastime while spotlighting our incredible roster of creators, to craft an experience that unites families and inspires future baseball lovers.”
The program’s creators bring their larger-than-life personalities and passions to the field. K-City, with 4.8 million subscribers, anchors the special with an exhilarating journey through Spring Training and the 2023 World Series, culminating in a victory for their hometown team. Dan Rhodes, whose 38 million subscribers follow his awe-inspiring magic, adds an element of wonder to the MLB London Series, performing mind blowing tricks for MLB stars. And Hungry FAM, a multigenerational family with over 15.7 million subscribers, dives into the culinary treasures at Petco Park, feeding fans insatiable hunger for both the game and its iconic snacks.
In addition, the special features a heartwarming rendition of “Take Me Out to the Ball Game” by creator families The Stella Show and Lively Lewis, with the single available on all major streaming platforms through pocket.watch Records and Universal Music Group.
