Pull&Bear team With Smiley for Limited-Edition Streetwear Capsule
Pull&Bear and Smiley – a philosophy based on positivity and urban spirit – have combined their talents to create a capsule collection of streetwear and accessories with creativity, art and contrast taking centre stage.
The capsule pays homage to Smiley’s iconic status as one of the leading cultural icons of the last century, celebrating the brand’s deep roots in art, graphic design and subculture symbolism – with a nod towards the culturally relevant artists, creators and trendsetters that have shaped artistic activism with a streetwear swagger that will spread smiles.