Ukrainian Animated Film “Mavka. The Forest Song” and VODA UA Launch Joint Drinking Water Collection

The Mavka Universe continues to expand: VODA UA is launching a line of high-quality bottled drinking water featuring characters and elements from Mavka. The Forest Song — the most successful animated film in the history of independent Ukraine.

Mavka symbolizes nature and its preservation, aligning perfectly with VODA UA’s core idea of purity and natural freshness of water.

The toy-bottle series features bottles adorned with beloved characters: Mavka, Swampy, and the Baby Lynx. The collection will later expand with new designs and various bottle sizes. Mavka water is already available in the Silpo supermarket chain across Ukraine.

“Why Mavka? It’s simple! Mavka is a beloved Ukrainian character who has won the hearts of children and adults in many countries. It was important for us to bring together two outstanding Ukrainian products. Mavka is about caring: for the forest, animals, and nature as a whole. Our brand shares these values. So, this is truly the perfect match,” said Kateryna Sadova, CEO of VODA UA.

The collaboration was brought to life by Nerd Agency (FILM.UA Group), the exclusive representative of the Mavka. The Forest Song brand.

“The partnership between VODA UA and Mavka is a great example of synergy between brands, industries, and Ukrainian businesses. Water seamlessly complements the Mavka Universe, as the film’s storyline revolves around a magical spring. In these challenging times, it’s important to find joy in everyday life. We hope that the magic of Mavka will lift Ukrainians’ spirits every time they hold a bottle of VODA UA x Mavka,” commented Tetiana Ruban, CEO of Nerd Agency.