World of Tanks Partners with Banijay Rights to Launch Peaky Blinders Battle Pass Season
World of Tanks has announced a partnership with Banijay Rights, the global distribution arm of content powerhouse Banijay Entertainment, to launch BATTLE PASS SPECIAL: PEAKY BLINDERS, a limited-time in-game event based on the hit television series.
Launching on March 20th and running until March 31st, the new Battle Pass Special delivers a variety of Peaky Blinders-themed rewards and will feature Peaky Blinders protagonist Tommy Shelby at the helm.
As part of the Special, players will be able to commend and recruit five of the most formidable figures from the hit drama series. Tommy Shelby leads the charge – sharp as a razor, cold as steel. His hot-headed enforcer of a brother, Arthur, stands by his side, while the young but fiery John Shelby brings his own ruthless streak to the fray.
For those looking to complete the family empire, a special bundle introduces Ada Shelby, the wily, sharp-witted sister, and ambitious cousin Michael Gray – each ready to scheme their way through the ranks. Every Shelby comes fully voiced, bringing the unmistakable swagger and streetwise grit straight from the show to the battlefield.
Mark Woollard, SVP Gaming & Gambling, Banijay Rights, who brokered the deal, said: “With its iconic characters and rich storytelling, Peaky Blinders needs no introduction as one of the world’s most beloved and talked about television dramas. This new event season demonstrates how Banijay Rights constantly strives to find new ways of expanding this incredible series and engage fans.”
The event’s ultimate reward is the Tier IX Premium French Medium tank – Char Murat, coated in “Tommy” 3D style. The tank is visually styled after the combat vehicles of World War I, the conflict which shaped and forever challenged the minds and personalities of the three Shelby brothers.
To truly own the battlefield, players can customize their vehicles with new Peaky Blinders-themed decals and inscriptions. And a specially composed soundtrack inspired by the show will transport them to the streets of Birmingham before they head into battle.
The multi-award-winning Peaky Blinders was created and written by Steven Knight (SAS Rogue Heroes, Taboo, See, Great Expectations). Originally produced for the BBC and distributed by Banijay Rights, it has sold in more than 190 countries and is widely available internationally on Netflix.
