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Yu-Gi-Oh! Expands Presence in Latin and South America with New Sub Agents 

Yu-Gi-Oh! Expands Presence in Latin and South America with New Sub Agents 

Leading the way to a major push in Latin and South American consumer markets, Konami Cross Media NY, Inc. has signed sub agent representation agreements with Angelotti Licensing and Mon Licensing – two highly experienced anime licensing, merchandising and promotion companies in the regions – to expand the Yu-Gi-Oh! brand. 

The announcement was made today by Jennifer Coleman, Vice President of Licensing and Marketing, Konami Cross Media. 

With over 30 years of experience, Angelotti Licensing, headed by Luiz Angelotti, specializes in the development of strategies and the implementation of programs for the Anime IPs.  The company has been the winner of various awards from the industry association in Brazil, including the Best Licensing Agent Award and the Best Licensed company Award.  He and his team will be overseeing the development of licensing for Yu-Gi-Oh! in Brazil. 

Mon Licensing, headed by Andres Mon, is a company with 30 years’ experience in the licensing market, promotional development, product lines for exclusive sale to department stores (DTR) and events/exhibitions related to the world of entertainment.  Based in Panama with offices in Mexico, Guatemala and Colombia, Mon Licensing has come onboard as the sub agent for Latin America. 

One of the first deals in the region is with Ropa Viva, the Konami Cross Media’s first local licensee, which was founded in 1979 by Carlos Salame. The company is developing a line of Yu-Gi-Oh! clothing for Mexico; their first apparel collection has launched with great success. A leader in the textile industry, Ropa Viva, now headed by Daniel Salame, produces world-class garments and gives its customers the best service with a group of quality control professionals overseeing each step of production. 

About The Author

Rebecca Ash

Rebecca is the Editorial Director at Total Licensing Ltd. She can be reached at becky@totallicensing.com